With 64K loyal followers, we influence and shape the youth hockey experience worldwide.
About Us
Building foundations, setting standards: Our journey as the first and largest community for youth hockey parents and players, worldwide.
WHO ARE WE?
We're the largest online community for youth hockey players and parents.
The Beginning
In 2021, Kristina – a new hockey mom – set out to learn as much as she could about the world of youth hockey, and decided to share her journey via an Instagram page. Soon after, a passionate community of hockey families began growing around her.
Apparel Brand
In early 2023, the For the Love of Hockey apparel brand was born - creating unique styles inspired by this same community of parents and their players. Premium quality and bespoke experiences quickly became a standard we hold ourselves to every day.
Our objective is not to fit in, but to stand out. Whatever we do, our goal is not to be good but to excel.
For the Love of Hockey Virtual
In late 2023, we set out to meet the training needs of youth hockey players when ice is not easily available. For the Love of Hockey Virtual was born. Developing results-driven systems has allowed us to transform the way a player can access training.
MEET THE TEAM
Anne Kochanasz
Responsibilities include brand, content and influencers. Anne also spearheads our Brand Ambassador Program to make our social media accounts as entertaining and fun as possible.
Anne resides in NY with her family of 5 (soon to be 6).
Maddie Hamilton
Responsible for community engagement, brand and retail partnerships. Maddie is our go-to expert for connecting our current and future customers with value.
Maddie resides in OH with her family.
Kristina Vartuli
Responsible for the overall vision of For the Love of Hockey and ensuring we make a positive difference in the lives of our constituents and for the game of hockey.
Kristina resides in CT with her family and beloved cat, Silas.